It seems fairly obvious that the larger the stand up bag the more raw materials are needed to produce the bag, therefore the cost increases as the size of the bag increases. But what you might not know is that you can save money by choosing to make your pouch from a standard stand up pouch size, versus a customized size.
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For example, if you are starting out, and don’t have strict requirements, your product may be able to fit a standard size bag, versus trying to make an exact match on the dimensions desired for your bag.
First, let’s clarify what we mean by design. You may have one product, like coffee bags, but have multiple designs because you sell different variations and flavors of coffee. Maybe you sell decaf whole beans, and ground dark roast coffee. Typically each SKU will have it’s own design. The more designs you have, the higher the cost of the bags because the printers used to create your bags will have to be “reset” for each design.
If you are new to packaging you might be wondering how many designs do I need? You don’t really need to have a lot of designs if you are just starting out. One “trick” is to use one design and then add a small sticker to the package to delineate different flavors for example.
Of course, adding on more bags will increase the total price, but you also need to consider UNIT PRICE. If you are able to get 5,000 bags for $1,000 and 7,500 bags for $1,100, the unit price becomes 20 cents per bag and 14.6 cents per bag, respectively.
If you are launching a new product, or perhaps a new company, you will have less direct experience with how your product will sell. Ordering might become a trade-off between the quantity discount and your concerns about using all the bags you order.
Additionally the thickness of your material can drive up cost. For example, chips are typically packaged in low barrier bags because they are low margin items that move off store shelves very quickly. But if you are packaging a dog treat that might sit on the shelf for four months before someone purchases it, then you need a higher barrier material.
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Alternatively if you are a planner you can save money by choosing the longest lead time, knowing your bags will arrive on time. If you call your packaging manufacturer the day before you run out of bags, expect to hand over a pretty penny to get those bags printed, and shipped to you.
At CarePac we manufacturer in the United States. This allows us to control lead times, shipping costs, and reliable delivery. If you are new to packaging we suggest avoiding all the pitfalls of ordering from China because you will likely be hit by unexpected delays through customs (even if you were promised a short lead time), high shipping costs and additional taxes you hadn’t planned for.
Granola continues to be a hot retail product. Granola packaging historically has tried to use packaging that reflected the all natural nature of granola itself. However, that granola packaging failed miserably when it came to protecting the contents. Paper pouches and paper packaging are about as natural looking as granola but they have no barrier protection. Granola packaging using paper must be lined with another substrate such as a layer of plastic to provide any type of protection from moisture and outside odor. Further, many small granola manufacturers purchase stock paper pouches with a clear window from stocking distributors who service bakeries and convenience stores only to find out that not only is their granola packaging weak and flimsy, their product goes stale within a matter of days.
Granola packaging using paper is not nearly as strong and durable as other types of packaging such as stand up pouches made from flexible film, also known as stand up bags. Paper pouches do not have the puncture resistance or the shelf stability on their own to withstand the handling and abuse dealt on retail store shelves. If granola packaging using paper gets wet, it loses strength and the packaging is compromised. In a nutshell, granola packaging using paper must have additional layers or even additional types of packaging (like a bag in a box) in order to confidently protect and ship the granola.
Stand up pouches are made from multiple layers of barrier film laminated together to create a pouch that can stand erect on a store shelf while handling the abuse of the retail environment. Further, the film itself flexes...meaning if a pouch is folded, bent, tipped over, or even stepped on, the film will spring back to its original shape. Stand up pouches for granola packaging will keep the contents fresher for longer and protect from moisture, vapor, and odor that can negatively affect the taste. These layers of laminated film create a bottom gusset or base that allows the pouch to stand effectively on a store shelf. Further, these layers are available in clear film to see the granola or metalized and even foil structures, each providing puncture resistance and strength without needing additional and more expensive types of packaging for a manufacturer to ship with confidence.
Stand up pouches are available with ziplocks and tear notches, even hang holes and pour spouts to increase the level of convenience for the consumer. Paper granola packaging cannot make the same claim.
While paper has that "natural" look, it doesn't come with the strength, durability, and barrier protection of stand up pouches. Without question, using stand up bags instead of paper will save money. Either in the packaging itself, the convenience and consumer appeal, or the ability to keep the granola fresher for longer, using stand up bags will save money.
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