So, you’ve had your label designed, it’s rolling off the printer and it looks great. The logo placement is prominent. The graphic is eye-catching. The colors are perfect. Even the UPC symbol looks good. You’re done, right? Not so fast. There are a few more steps.
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Coming off the printing press your labels are a series of repeats on a long roll. Each individual repeat needs to be separated to make single labels. “How does that happen at a large scale?” you might ask. Well, you have options. Those labels can be die-cut or laser-cut.
Die-cut and laser-cut labels are two commonly used labeling solutions that offer distinct advantages and cater to different applications. Here’s an easy breakdown of their differences.
Die-cutting is a traditional cutting method that’s been around for a long time. It uses a sharp steel blade or die to cut through label materials. The die is mounted onto a press, and when pressure is applied, it cuts through the material, leaving behind the label shape.
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Laser cutting is a modern cutting technique that uses a highly focused and powerful laser beam to cut through label materials. The laser is guided by computer-controlled optics that can cut very precise patterns.
So, which option is better? That’s hard to say. They’re both effective ways of turning long rolls into individual labels. Choosing which method to use comes down to a variety of factors.
As your full-service label and packaging partner, InTouch offers both laser-cutting and die-cutting services. Not sure which one is right for your project? Don’t worry. We have a dedicated team that will talk you through every step of the process to find the solution that’s right for your labels and your budget.
The company is the world’s best MK Automatic Die Cutting Machine supplier. We are your one-stop shop for all needs. Our staff are highly-specialized and will help you find the product you need.